Iowa's REACH Program Evaluation Summary
Abstract
The Iowa REACH project, called Seeing RED for Reducing
Energy Distress, was managed by the Mid-Iowa Community Action Incorporated
under a contract with the Bureau of Energy Assistance, Iowa Department
of Human Rights. Other agencies involved with Iowa's REACH
project were the Woodbury County Community Action Agency and Mid-Sioux
Opportunity.
Duration
Two years: 1999 and 2000
Grant Amount
$ 372,391
Goals
The goal of the program was to increase the sustainability of residential
energy costs for low-income households. To further that goal, the
Iowa REACH program adopted a three-part strategy: 1) to identify
the opportunities for sustainable change, 2) to develop family understanding
of where the greatest opportunities for positive change exist, and
3) to assess the behavioral and financial efforts required to achieve
those opportunities.
Client Eligibility
At-risk households considered particularly vulnerable in their ability
to meet their energy costs. This vulnerability would be determined
from the presence of a combination of low-income status with one
of three alternative energy usage characteristics: 1) below average
energy usage; 2) above average energy usage; or 3) arrearages larger
than twice the household's monthly budget billing amount and
older than the current heating season.
Client Services
Seeing RED was established to deliver a package of services
to participants; these included: 1) risk assessment and identification;
2) energy use information; 3) goal setting assistance; 4) family
budgeting assistance; and 5) energy efficiency investments.
To deliver these services, the project called for Seeing RED
field staff to conduct home visits with participant households to
investigate household energy use, sources of income, and budget
strategies to help meet household living needs. The project also
called for energy audits to assess the potential for improving the
thermal integrity of the participants' homes.
Outcomes
The outcome sought by the REACH program was energy self-sufficiency
for REACH participants. Energy self-sufficiency was measured in
terms of acquiring reasonable energy consumption without the threat
of large arrearages, loss of service or the need to make unreasonable
budget choices between competing household necessities (e.g., heat
or eat).
The evaluation concludes that Seeing RED did not deliver
the customer self-sufficiency outcomes it sought to achieve, as
follows:
- Program participants did not experience a sustainable annual
home energy burden;
- Program participants experienced winter home energy bills that
would – without outside assistance such
as LIHEAP – consume 40% or more of their
winter incomes;
- Program participants were not able to pay their outstanding
utility arrearages in a full and timely manner, as only half of
all utility bill payments from Seeing RED customers resulted
in zero balances on their utility accounts;
- Program participants fell further behind on their utility bills
and those who entered the program with high arrears maintained
and increased their level of arrears.
The evaluation also reports that the Seeing RED project
successfully delivered considerable energy efficiency services to
low-income households that were in need of such services. Unfortunately,
Seeing RED was not intended to be an energy efficiency
project. However, the evaluation notes that the project was a tremendous
success as a learning tool. The multiple lessons learned include
how to identify and enroll customers to be assisted, how to staff
a project, and how to train, supervise and administer such a staff.
Contact: Owen Heiserman, Resource Development
Director
Mid-Iowa Community Action Incorporated
126 South Kellogg, Ames, IA 50010
Phone: 641-752-7162, ext. 115
E-mail: oheiserman@midiaca.org
Page Last Updated: May 22, 2007
